Made for Doodles, Loved by Doodles

Salmon-first kibble for your best friend

Find your plan

Real salmon and fish. No Chicken, corn, wheat, or soy. Omega-3s, zinc, and vitamin E for that doodle coat. Pre-, pro-, and postbiotics for sensitive stomachs. Guaranteed taurine and L-carnitine for heart health. One recipe from puppy to senior.

Coat & skin support

Omega-3s, zinc, and vitamin E to support the skin and ever-growing coat doodles are known for.

Gentle on sensitive tummies

Salmon and fish protein with pre-, pro-, and postbiotics for steady digestion.

Heart health, built in

Guaranteed taurine and L-carnitine, from puppyhood through the senior years.

Made by doodle owners, for doodle owners

We are a small, family-owned company with years of hands-on experience caring for dogs ourselves. We built this food around what doodle owners ask about most: healthy coats and sensitive stomachs.

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Not a doodle?

Poodles, goldens, and any long-coated dog love it too. It's a complete, all-life-stages recipe for dogs of every breed and size.